Empower your customers to proactively share the good about your business

For most small business owners customer referrals are the most prized of all new customer sales to have. To know that a customer purchased from you, because he or she was referred by another, validates your business. For your customers to refer your business you must be doing something right.

The great thing about your customers referring your business to their friends, family and associates is it is the most powerful and effective advertising there is. There isn’t any amount of advertising you can buy that will impact a person coming to your business more than a heartfelt referral from someone they trust.

Any business owner knows the power of positive word of mouth and every business owner wants it. Owners will strive to provide the best product, or service, or value, or all of the above to get it. They will often bend their policies and bend over backwards for their customers to make sure they have the best possible experience.

If your like most business owners you hope that your customers will remember to refer you to someone they know if what you sell or do happens to come up in a conversation they are having. This is how it has always been. Do good by your customers and someday when the topic comes up they hopefully will tell someone else about your business.

But if customer referrals are so important, and for many businesses essential to your very survival, then shouldn’t you be actually equipping your customers with the tools to proactively refer you? How are you empowering them to actively share the good about your business?

The eCompliments Pro for business owners gives you such tools. What would it do for your business if your happiest customers started actively referring you to everyone they know starting today? How much would it impact your bottom line if you actually empowered your customers to refer you to everyone they know well instead of just hoping they will if the topic comes up?

If your business is listed in the yellow pages then you likely already have a profile on the eCompliments website. If not, it takes just a moment to add your business. It’s completely free unless you want to upgrade to our Pro version. Check out the ReferNow! and the MyFavorites features your profile has on eCompliments. Both equip your customers to actively refer your business.

Use the tools at eCompliments to turn your happy customers into a proactive referring word of mouth spreading volunteer army. It’s good business to help customers share the good about your business!