Tuesday, June 23, 2009

eCompliments asks websites to give away advertising

Here is an excerpt from our press release today.

eCompliments is an online review and referral site whose mission is to share the good TM. To this end they are helping charities share the good about their causes to the eCompliments community through in-kind free advertising. Organizations must be a registered 501(c)(3) to be eligible.

“What Google has done with Google Grants is just phenomenal. If businesses small and large could come together with this purpose we could have a similar impact,” says Founder Darin Manis.

Donations by corporations were down 4.5% in 2008 according to Giving USA 2008, the Annual Report on Philanthropy, published by the AAFRC Trust for Philanthropy. Some small businesses make charitable contributions individually but according to the same report giving by individuals also dropped 2.7%.

“It doesn’t look like charitable giving will be going up in 2009 by individuals or businesses. In fact, it’s likely we’ll see yet another decline,” said Manis. “Charities need donations and volunteers now more than ever.”

eCompliments is encouraging businesses of all kinds to give advertising spots to charities for free. Even smaller websites are encouraged to add a place for charities to advertise. There are many ways businesses can donate advertising including by time period, impressions, or based on a set advertising dollar value.

Through their ongoing initiative, eCompliments is offering free advertising for approved charities through banner ads on their site as well as through what eCompliments has coined as ECN advertising. ECN stands for Email Compliment Notification. When a compliment is made on the website an ECN is delivered to the profile owner (typically the business owner or manager) showing the compliment given. Just below this compliment is the ECN text ad.

“We hope that other businesses will join the share the good movement and offer free advertising to charities on their sites,” says Manis. “Together, businesses can make a crucial difference at this critical time.”

eCompliments invites charities and businesses wanting to join the movement to contact them for more information at sharethegood@ecompliments.com. The list of participating businesses will be distributed to the charities providing proof of their registered status.

eCompliments is a central depository for compliments and testimonials, about any person, place, thing or business. Find out more at http://www.ecompliments.com.

Share the good.

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