Monday, July 27, 2009

Using eCompliments as your online presence

Today’s business owners are constantly bombarded by talk of the new rules of marketing. You can’t turn on the TV without hearing about Twitter or Facebook and you can’t research a product without seeing a review from Amazon. Most business owners are not marketers and struggle to find ways to promote their business. Do you hire someone to build a website? Do you get a Twitter account and start tweeting? Do you create a Facebook account and join a group? Just where do you start?

If you own a business but haven’t set up a website, eCompliments offers you a way to create an online presence without having to spend hours on research or learning to use new software. You can start slowly just by creating a simple profile or quickly ramp up a whole campaign using the tools provided by eCompliments. Your profile will allow you to provide your location, contact info, and a picture or logo. In addition, you will be able to add the eCompliments logo link to your email signature, send messages to those commenting on your business and create a list of keywords that a person searching for your type of service would use.

The Pro Version give you access to even more incredible tools. You’ll be able to add more pictures giving viewers a broader feel for your business visually. Textboxes let you can tell visitors about your business or current happenings. You can feature white papers, coupons, flyers, or anything that can be printed out. And an invaluable tool for a business that does not have a website is the vanity URL. With a vanity URL, you can choose to use your business name or a product, category, or industry. For example, if you were a Real Estate Agent in Miami, Florida, you could use the URL www.ecompliments.com/FL/MiamiRealEstate. Then when someone searches for real estate in Miami, your company will come up high on the search results – have the most compliments and you will come up on top.

You will also have access to features like Compliment Accelerator which provides you with a vehicle to send emails and get your list of compliments started. The Compliment Responder notifies you every time you receive a new comment. Quickly responding to new comment will let them know you are interested in what they have to say. You can create custom surveys to ask your customers questions about anything - your policies, store hours, product line, or events. The Compliment Magnifier lets you choose the compliment you feel best represents your business and places it at the top of the results. And the Complaint Resolution Solutions allows you to respond to any concerns and resolve issues quickly and openly.

All of the tools eCompliments provides to business owners give you the ability to connect with your customers in numerous ways. We want you to successfully use all of them and maximize each one to grow your client base, sales, and ultimately, profits. So explore each feature to learn more about using that tool.

Submitted by Joanne Hall
Community Manager
eCompliments

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